Matchday, Venues & Events
From the turnstile
to the community venue.
Connect the moments fans already have on matchday (in their seat, on the concourse, in the fan zone, in hospitality and at club and community venues) to one fan profile.

Connected matchday locations.
Connect seats, concourses, fan zones and hospitality to interactive, measurable experiences.

Seats & Concourses
Live voting, quizzes, content and rewards.

Fan Zones
Games, challenges and sponsor activations.

Hospitality
Exclusive content, premium rewards and personalised offers.
KeepsakeConnected member coins give hospitality guests a premium, tappable keepsake.

Club & Community Venues
Extend engagement through club retail, community locations and events.
Every tap, wherever it happens, adds to the same fan profile.
Ready to connect your matchday?
Start with one zone and one moment, and build from there.